Datazapp Targeting Options & Data Dictionary
Build smarter mailing lists with audience filters.
Explore Datazapp’s available consumer, political, business, professional,
behavioral, demographic, and geographic targeting options.
👥
B2C & Home Owner Targeting Options
Target consumers and households by contact availability, demographics,
lifestyle interests, giving behavior, propensities, and geography.
📬 Contact Info
📧Email Address
📱Cell Phone
☎️Landline
📫Name & Address
🏡 Household Demographics
💵Household Income
🔑Homeownership
👶Presence Of Children
💰Net-worth
🧍 Individual Demographics
💳Credit Strength
🎂Age Range
💍Marital Status
⚧️Gender
🌎Ethnicity
🎓Education Level
📈Credit Range
🐾Pet Ownership
🏠 Home & Dwelling Filters
🏘️Dwelling Type
🏷️Home Value
📐Square Footage
🏗️Home Built Year
📅Purchase Date
🗓️Purchase Month
💵Purchase Price
🏦Loan Amount
📊Equity Level / LTV
📆Length of Residence
🏷️Likelihood to Sell or List
🚪Vacant Home
📬Absentee Owner
🧳Out-of-State Owner
🏊Swimming Pool
❤️ Charitable Activity
⛪Religious
🗳️Political
🏥Health Institutions
🌱Environmental
🐶Animal Welfare
🎭Arts Or Cultural
🧒Childrens Causes
🌍International Aid
🎖️Veterans Causes
🤝Local/Community Charities
📚 Books, Magazines & Web TV
🏈Sports-Football
⚾Sports-Baseball
🏀Sports-Basketball
🙏Faith/Religious
🛸Sci-Fi
🪖History & Military
📰News/Current Events/Politics
🔭Science & Space
🛍️ Lifestyle
🥗Dieting Or Weightloss-Interest
🍳Cooking-Interest
🍷Wine Enthusiast
🥑Natural Or Organic Food-Interest
👗Plus Size Women's Apparel-Interest
👕Big & Tall Men's Apparel-Interest
💄Health/Beauty & Cosmetic-Interest
💎Jewelry-Interest
🌲 Outdoor
🦌Hunting-Interest
🎣Fishing-Interest
🎯Hunting/Shooting-Interest
🌻Gardening-Interest
🥾Camping/Hiking Interest
⚡ Propensity Models
🚗Electric Vehicle Purchase-Propensity
☀️Home Solar Propensity
🔨Roof Replacement Propensity
🤝Home Seller Propensity
🪟Windows & Doors Purchase Propensity
🗳️Non-Registered Voter
💼Accredited Investor
💎High Networth Individual
🐘Political Party Leaning-Republican
🫏Political Party Leaning-Democrat
🏃 Sports & Fitness
⛳Golf Enthusiast
💪Fitness Fanatics
🏃Runners And Joggers
🚶Walkers
🤸Aerobics
🎾Tennis
⛵Boating And Sailing
🤿Scuba Diving
🏒Hockey Fans
🐎Equestrians
🏊Swimming
✈️ Travel & Hobbies
🌍International Destinations
🚢Cruise Traveling
🎰Casino & Games
🎟️Sweepstakes/Raffle
🗺️ Geographic Targeting
🇺🇸Nation-Wide
📍States
🧭Counties
🏙️Cities
🌆Metro-Areas
✉️Zip Codes
📌Zip + mile radius
🗳️
Political Targeting Options
Build voter, donor, persuasion, fundraising, and GOTV lists using political,
demographic, contribution, and issue-based filters.
🗳️ Voter & Donor Filters
🫏Political Party 🐘
💵Contribution Size
🔥Active Contributor
🎂Age Group
⚧️Gender
💍Marital Status
🏠Home Owner / Renter
👶Presence of children
💰HH Income
🌎Ethnicity
🗺️ Geographic Filters
🇺🇸Nation-Wide
📍States
🧭Counties
🏙️Cities
🌆Metro-Areas
✉️Zip Codes
📌Zip + mile radius
🏛️Congressional District
🏛️State Senate District
🏛️State House District
📣 Agendas / Platforms
🛡️Pro-2nd Amendment
🇺🇸Strong Borders
🧳Pro-Immigration
💵Pro-Minimum Wage raise
👶Pro-Life
⚖️Pro-Choice
🏥Pro-Healthcare/Medicare expansion
🎓Pro-Education funding/expansion
🌱Environmentalist
🏢Business Owners
💳Political Donors / Campaign Donors
❤️Charitable Donors
🧑Young Voters
✨First Time Voters
👨👩👧Parents / Moms
👩👧Single Moms
🏢
B2B Targeting Options
Target companies, industries, professionals, executives, employees,
and business contacts by firmographic, professional, and geographic filters.
🏢 Company-Level Filters
🏷️SIC Code
🔢NAICS Code
📊Select Ranges-SIC Code
🏭Industry
👥Employee Size
💰Sales Revenue
📅Business Start Year
👔 Contact-Level Filters
🎯Job Title Specific
🧩Job Title Common
📌Contact Level/Position
🛠️Function
⚧️Gender
🌎Ethnicity
🗣️Language
🎓School Attended
📜Degrees / Majors
🎓Graduation Year
🗺️ Geographic Filters
🇺🇸Nation-Wide
📍States
🧭Counties
🏙️Cities
🌆Metro-Areas
✉️Zip Codes
📌Zip + mile radius
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