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Datazapp- Direct Mail Just Got More Expensive July 15, 2025 - Rising USPS Rates – Pivot to Digital Outreach USPS Rates will rise July 2025 — Marketers Pivot to Email & Phone Outreach As of July 14, 2025, the USPS has confirmed a sweeping postage rate increase, with First-Class Mail Forever stamps rising from 68 to 73 cents—a 7.4% hike. Marketing Mail rates, often used for […]
- Why New Mover Lists are so Powerful May 9, 2025 - Robert Carroll Data Specialist at Datazapp.com Unlock a High-Intent Audience Unlike general consumer lists, New Movers & Recent Home Buyer Lists specifically target individuals who have just completed a home purchase — often within the last 30, 60, or 90 days. These buyers are actively looking for services such as: Home services (like roof-work, gutters, […]
- High-Intent Homeowner Data for Home Improvement April 24, 2025 - Nirav Patel Founder of Datazapp.com Home Improvement Contractors and Lead Generation companies often struggle to maintain a steady flow of leads while keeping marketing costs under control. Since March 2025, there’s been growing uncertainty around the costs of building materials — like roofing, solar panels, and windows — due to shifting tariffs and trade policies. […]
- How to Spot “Data-Padding” & Save your Marketing Dollars April 21, 2025 - Robert Carroll Data Specialist at Datazapp.com How to Spot “Data-Padding” & Save your Marketing Dollars Every day, marketers get roped into data-buys padded with information they don’t need or cannot use because the data: 1). Pertains to relatives (often distant relatives) of the target individuals 2). Is DNC or DND — (not legal to contact […]
- Start Your Campaign Early: The Advantage of Voter & Political Donor Outreach March 20, 2025 - Isaac Wayne Senior Account Manager at Datazapp.com Timing is everything in political campaigns, and early engagement with voters and donors can be the key to success. By leveraging voter lists , political donor lists , and polling insights, you can refine your messaging, build support, and secure funding before the competition ramps up. Why Early […]
- Look-Alike Audience Building: Leverage DataZapp to Find More Ideal Customers March 12, 2025 - Robert Carroll Data Specialist at Datazapp.com Reaching the right audience is crucial for maximizing ROI. Look-alike audience building helps businesses expand their reach by targeting new prospects who share traits with existing customers. DataZapp simplifies this process, making it easy to identify and engage high-converting prospects. What is Look-Alike Audience Building? It’s a strategy that […]
- Turn Anonymous Website Visitors into Leads with DataZapp’s IP Pixel February 27, 2025 - Nirav Patel Founder of Datazapp.com Did you know that up to 98% of website visitors leave without providing contact information? With DataZapp’s IP Pixel, businesses can capture these anonymous visitors, match them with valuable contact data, and re-engage them through multiple marketing channels. This innovative tool helps businesses turn lost opportunities into high-converting leads. What […]
- Generate Free Lead Lists using AI & County Public Data: Property, Tax liens, Permit, Code Violations February 23, 2025 - Robert Carroll Data Specialist at Datazapp.com Real estate investors, home improvement contractors, and businesses can build robust prospect lists for free by leveraging public data from local county or city websites. Here’s a simple guide to help you get started: Most counties and cities update their public records regularly. Look for these key data categories: […]
- Reverse Email Append: Simple Identity Resolution, Enhanced Personalization, Multichannel Success February 21, 2025 - Isaac Wayne Senior Account Manager at Datazapp.com Reverse Email Append: Simple Identity Resolution, Enhanced Personalization, Multichannel Success In today’s data-driven world, businesses need accurate prospect intelligence to enhance marketing campaigns and improve outreach. Reverse email append is a powerful tool that enables companies to enrich their prospect database by linking an email address to a […]
- Boost Your Home Improvement Business with Targeted Homeowner Lists & Appends February 19, 2025 - Robert Carroll Data Specialist at Datazapp.com In the highly competitive home improvement industry, reaching the right customers at the right time is crucial. Whether you offer roofing, remodeling, HVAC, landscaping, or general contracting services, having access to targeted marketing data can significantly enhance your outreach and lead generation efforts. DataZapp.com provides cost-effective, high-quality data solutions […]
- Buying Data Shouldn’t Be Hard February 18, 2025 - Robert Carroll Data Specialist at Datazapp.com Buying marketing data shouldn’t feel like an endurance test. It doesn’t have to be frustrating, time-consuming, and unnecessarily difficult. Let’s say you’re a prospective customer in need of email append, phone append, data append, or just a marketing list with email, phone, or both. Maybe you have a set […]
- The Secret Behind Predictive Home Selling: How Data Can Forecast Future Listings February 17, 2025 - Jason Miles Senior Account Manager at Datazapp.com AI & Real Estate: A Powerful Partnership The real estate industry is undergoing a major transformation, with data-driven insights leading the way. Tools like Home Seller Scores give real estate investors, agents, and marketers a competitive edge by identifying homeowners who are likely to sell—before they even list […]
- How to Build a High-Converting Solar Prospect List for Your Business February 12, 2025 - Jason Miles Senior Account Manager at Datazapp.com Maximizing ROI with Targeted Solar Leads With utility companies increasing their rates and energy costs rising for homeowners, the demand for solar energy is growing. More and more homeowners are turning to solar to cut costs and take advantage of local, state, and federal energy credits. However, reaching […]
- Solar Lead Generation January 29, 2025 - How Does It Work? – The Anatomy of a Deal Experienced solar marketers know that the process of turning prospects into leads, and those leads into deals is a sales funnel that gets increasingly narrow as contacts pass through the sales process. Because the bottom of the sales funnel is so narrow, it’s best to […]
- Advanced AI and Machine Learning Data December 13, 2024 - DataZapp.com Revolutionizes Marketing Data with Advanced AI and Machine Learning DataZapp.com, a leading marketing data provider, has expanded its offerings with AI, LLM and machine learning (ML) models, delivering smarter, more effective solutions for targeted Marketing campaigns. DataZapp.com, a leading marketing data platform, has expanded its offerings with cutting-edge AI and machine learning (ML) models, […]
- Non-Profit Fundraising Campaigns October 23, 2024 - With the 2024 general elections almost concluding, Consumers contributed an estimated $3.7 billion to SuperPACs, Political Parties, and Candidates. But what does this mean for non-profits and charities, who rely on many of the same donors?While political donations for 2024 have been significant, they’re a small portion compared to overall charitable giving, which reached $499.33 […]
- How Out-of-State Movers can Shift Battleground States Votes this November September 4, 2024 - *|MC_PREVIEW_TEXT|* Key Battleground States & Out-of-State Movers “Find out how movers are shifting the balance in battleground states.” About 12% of Americans move each year, with most relocations happening between the ages of 18 and 45. When people move from one state to another, it can significantly impact electoral behavior, especially in key battleground states where the […]
- Un-Registered Voters May Decide How Swing States Vote August 21, 2024 - 🔴🔵 2024 Elections: Secure or Flip Key States leveraging Unregistered Voters with cell or emails, starts at 3 cents or less Strengthen Your Core Base with Register-to-Vote Campaigns via Email or SMS Secure or Flip Key States in the Battle Between Red and Blue These Key States Will Decide this Year’s Election! Strategic Focus: Strengthen […]
- Revamp Your Marketing Approach for Replacement Windows and Door Companies April 30, 2024 - Unlocking Strategies to Boost Leads, Schedule More Appointments, and Foster Growth! You’ve taken all the right steps – from saturation mailing to crafting an appealing website, securing listings on online directories and Google, to engaging SEO and social media marketing experts. You’ve explored paid online ads on platforms like Google and Facebook, and perhaps even […]
- How to Boost Small-Dollar Political Fundraising with Targeted Data October 5, 2023 - Small Dollar Contributions have sharply declined.. Political fundraising marketers are reporting that small-dollar contribution levels are roughly half that of the cycle leading up to 2020 and lags far behind the past 10-year average, even when adjusted for inflation. Marketers are chalking this drop in donations to economic conditions – rising consumer prices have stretched […]
- The Importance of Alumni Data February 15, 2023 - College alumni data is a crucial resource for marketers, universities, businesses, and research & networking organizations alike. Universities use alumni data to identify potential donors and build relationships with them, leveraging the alumni’s pride and strong connection with the school. This not only provides financial support for the university, but also helps to build a […]
- The Solar Craze and how Contractors & Marketers can Capitalize February 8, 2023 - Home-based Solar systems are taking the nation by storm. Interest in renewable energy and slashing home energy bills are driving more and more homeowners to consider solar power. Recent surveys reveal that the number of households with solar panels in the US has increased by over 60% in the last 5 years! This presents a great […]
- Demographic Append Service now Available October 20, 2022 - You asked for it, and we delivered. Datazapp has introduced a fully self-service Demographic Append service available 24/7 in your account. Datazapp users can now upload lists into our platform and receive any of 28 demographic labels in the same blazing-fast speed you’ve come to expect from our other data append services. Get to know […]
- Political Email → Gmail → Spam October 6, 2022 - Deliver to Gmail Inboxes with Google’s New Pilot Program Since the 2020 election cycle, Email marketers have increasingly noticed their political messages going to SPAM folders, dramatically reducing Email visibility. Gmail may be the largest participant in this problem. With it’s over 2 billion users and roughly 30% market-share among Email clients, deliverability to Gmail […]
- Top 7 Reasons to Use Email Marketing March 25, 2022 - Email is still the top-performing marketing channel when it comes to price and R.O.I. Email marketing has been around a long time now, so this marketing channel is crowded and competitive. That’s why it’s so important to not just obtain accurate and deliverable Email addresses for your campaigns. Those audiences must be targeted to maximize […]
- How Reverse Email Appending can Maximize your Marketing Reach February 2, 2022 - If you have Email addresses for your leads and customers, and only use them for Email marketing – you could be leaving money on the table. Many marketers are realizing the potential to send Direct Mail marketing to their Email prospects, along with telemarketing & social media advertising. How are they doing this? They are […]
- The Importance of Targeted Lists amid Facebook’s Upcoming Policy Changes December 21, 2021 - Facebook has announced that it is limiting the way advertisers can target relevant audiences on the platform. Starting early next year, marketers will not be able to target profiles using “sensitive” categories or interests, including religion, sexual orientation, health, or political beliefs. Removing these targeting options hamstrings advertisers looking to reach users with these interests, […]
- The Datazapp Difference October 4, 2021 - What sets Datazapp apart from other data providers? What advantages do our clients enjoy? It comes down to 4 main issues – Turn-Around Time, Price, Data Quality, & Responsiveness The Other Guys 5 – 20 Minutes On Average Turn Around Time 1 – 2 Days On Average See More about our Efficiency & Turn-Around Times […]
- How to Use Facebook Custom Advertising Audiences September 20, 2021 - Facebook has become a staple for online marketing in the last decade, not only because of its enormous base of users, but the platform’s ability to categorize its users. Oftentimes, these are interests, demographics, and behaviors Facebook users select to describe themselves, so marketers can target niche audiences in their marketing campaigns and be confident […]
- The Marketing Value of Political Donors September 14, 2021 - Political Donors are a perfect group to target when Fund-Raising for both Political and Non-political purposes. Political donors are pro-active, and they use their finances to make positive change.Political donations correlate with other forms of charitable donations to Non-Profits. So, Non-Profit Marketers have a unique opportunity to target this donor group to achieve high ROI’s […]
- Re-Targeting Online Visitors with Datazapp’s IP Pixel June 28, 2021 - Datazapp is empowering digital marketers with a tool to identify and retarget website visitors using IP addresses. The Visitor IP Insight tool helps website owners achieve online identity resolution – the practice of recognizing website visitors and matching those users with the contact info marketers need to send them relevant messages at each step of […]
- The Demographics of Dog Owners January 20, 2021 - Today, August 26th is National Dog Day! In honor of our beloved companions, we took a data dive into what sets dog owners apart.
- Real Estate Skip Tracing & How to Use It January 20, 2021 - Skip tracing is a method of adding missing phone numbers or Emails to your lists containing property owner's mailing address information so that you can reach your prospects and give your marketing pitch.
- A Gen Z Awakening at the Ballot Box January 20, 2021 - Millions of generation Z Americans (born after 1996) will be able to vote for the first time in 2020 election
- The Importance of Absentee Owner Leads During the COVID-19 Crisis January 20, 2021 - Most federal and state governments have rules in place to protect renters and protect them against eviction for non-payment.
- The State of the Housing Market January 20, 2021 - Indicators of the current state of the housing market have been subject to conflicting variables as both unemployment levels and mandated shutdowns ebbed in Spring, began to wane in early summer, but now appear to be coming back again.
- The Importance of Appending Emails to Your Customer & Prospect Lists January 20, 2021 - Many small businesses have found themselves unprepared for the way the COVID-19 crisis has drastically changed the behavior of consumers nationwide. To make matters worse, the in-person side of business and face-to-face customer relations has been all but eliminated, leaving businesses with fewer ways to interact with their clients and prospects.
- V, U or L – Shape of Economic Recovery January 20, 2021 - V, U or L - Shape of Economic Recovery
- Current (covid-19) Small- Business Relief Programs January 19, 2021 - We are currently living through a period of uncertainty and angst that we'll never forget. Like many of you, we are trying to do what we can to help our customers and the larger business community navigate this challenging time.
- Political Campaign Continuity Through Digital Channels January 19, 2021 - During these unsettling times, our thoughts are with all those affected by the virus and wish health and safety for everybody wherever you are.
- Blanket Property Lists: Why & How to Make Them January 19, 2021 - In many cases, the process of finding real estate investment leads which turn into deals is like panning for gold, the wider the filter you use the more golden deals you can expect to catch.
- Anatomy of a Deal: Marketing ROI for REI Lead Generation January 19, 2021 - Experienced real estate investors know that the process of turning prospects into leads, and those leads into deals is a sales funnel that gets increasingly narrow as contacts pass through the sales process. Because the bottom of the sales funnel is so narrow, it's best to make the top as wide as possible. Translation: It takes a lot of prospects to get a few deals.
- Real Estate Investors: Generating leads through Omnichannel Marketing January 19, 2021 - Real-estate investors and wholesalers, here is the harsh reality - there are roughly 5 to 7 million real estate investors out there.. So in this crowded market, there is a limited inventory of homeowners who are distressed or motivated to sell their home.
- Introducing: Seller Scores & Motivated Market Segments January 19, 2021 - What is a seller score? Seller scores indicate the property owner's likelihood to sell their home in the next 6 to 12 months. Using the most recent Big Data & Predictive analytics algorithms, we analyze and track almost 25 individual, family and property related data points which impact the home selling decision and use this to assign a seller score from 1 - 100. Higher scores mean a higher probability to sell.
- REI Insight: (Home Owners)To Sell January 19, 2021 - With 2018 behind us and our data analysis of 2018 home sales completed, the big question is where is the market heading for Real Estate Investors in 2019? We must always look to the past to predict the future, but before we dive in, check out what other Industry Insiders have to say about 2018's home-selling trends.
