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The Marketing Value of Political Donors

Political Donors Article

Why Target Political Donors?

Political Donors are a perfect group to target when Fund-Raising for both Political and Non-political purposes. Politically engaged individuals are pro-active, and they use their finances to make positive change.

Strong Correlation with Charitable Giving

Political donations correlate with other forms of charitable donations to Non-Profits. So, Non-Profit Marketers have a unique opportunity to target this donor group to achieve high ROI’s for their marketing dollars.

Aligned Causes and Giving Patterns

For example, a person who supports Democratic causes may likely donate to progressive or issue-based causes, while a person who supports Republican causes may likely donate to conservative or faith-based Non-profits.

Advanced Geographic & Audience Targeting

Political Donor audiences are a perfect fundraising group to target if you are a political candidate running for office. You can target these modeled audiences by Congressional District, City, County, State, or Zip Codes. Plus, you can segment by donation ranges, donation timing patterns, and candidate or committee affinity indicators.

Multi-Channel Outreach Opportunities

Donor Lists are perfect tools to communicate and send your message digitally through Email marketing, peer-to-peer texts, and social media!

Affordable, High-Quality Data

At Datazapp we offer these political donor audiences at just 4 cents per record! Each record comes with the donor’s Name, Address, and your choice of Email Address or Phone Number.

WATCH: How to Create Lists of Political Donors

Getting Started with Datazapp

You can create an account below to get started. It’s completely free to explore our database and see what we have to offer!